Diva Marketing Talks

This week's indieHotelier podcast is up...Toby Bloomberg, president of Atlanta-based Bloomberg Marketing and author of the Diva Marketing Blog, gives us further insight into the world of social media. Some of the subjects we explored in this episode....

  1. Trends...use of video, reviews and other user generated content as marketing tools. How important is this...and why?
  2. How do we measure social networking results? Justification, ROI and the use of traditional metrics and measurement systems.
  3. How can a hotelier monitor social networks?

Click on the logo to go to the indieHotelier website. Or, on the podcast button to download the MP3 and listen now.