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Michael Chaffin

Home
Photography
Fueled by Curiosity Project
Meet Michael
Speaker
Downloads
Michael Chaffin
October 7, 2008
People Smarter Than Me, Spreading The Word

One Word Branding and Storytelling

Michael Chaffin
October 7, 2008
People Smarter Than Me, Spreading The Word

I like Dan Schawbel's idea about using one word to describe your personal brand. I'd take it a step further...use a series of single words to capture your story.

My Brand...Story

My Story...

think
story
simple
photo
visual
remarkable
surprise
hospitality
meaningful
less
kids
airplane
camera
snow
design
care
relationship

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