Michael Chaffin July 23, 2009 Art of Hospitality, People Smarter Than Me, Service and Caring Bezos on Customers Michael Chaffin July 23, 2009 Art of Hospitality, People Smarter Than Me, Service and Caring If you have a spare 8 minutes, gather some people around and watch Jeff Bezos (Amazon) share his insight on how to ahieve success. Oh, and they bought Zappos today.