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Michael Chaffin

Home
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Fueled by Curiosity Project
Meet Michael
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Michael Chaffin
November 9, 2013
Bad Marketing

The Danger of Lowering the Bar

Michael Chaffin
November 9, 2013
Bad Marketing

When you have to dumb things down, make ideas more vanilla so a larger group will swallow them you become average at best...and often look ridiculous in the process. While entertaining...it also destroys any chance of getting meaningful change to happen.

Tagged: change, marketing, mass marketing, presentation

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